Self-Publishing Blogs
I started this self-publishing blog without much
forethought. The idea just came to me
one day recently, while in the midst of preparing 3 novels for publication (two
were written in previous years). At the
same time I had been emailing with a few other writers, offering advice on self-publishing.
I enjoyed sharing what I learned with these few
people. When I looked at other
self-publishers’ blogs I thought, hey, I can do that – share what I am learning
with a wider world. So I started Larry’s Self-publishing Blog, to chart
my progress getting these three novels published and, along the way, offer
useful advice to other self-publishers.
To be sure there are a lot of self-publishing blogs
out there, some good and some not so good.
When you google “self-publishing blog” you’ll find at the top of the
list “52 Great Blogs for Self-Publishers.”
However, that list dates from November 2010 and includes several defunct
web sites. Among the living, several “blogs”
are nothing more than glorified ads, or offer generic claptrap. However, there are a few good self-publishing
blogs that I reviewed and can recommend.
(I’m sure there are many others as well; I just haven’t reviewed them).
Joanna Penn
The Creative
Penn
Ms. Penn’s blog offers lots of useful information,
including “How to publish a book 101.” http://www.thecreativepenn.com/2013/01/15/how-to-publish-a-book-101/
In “101” she doesn’t mess around, and
gives a clear warning up front:
I also get emails from people who have paid
$20,000+, have been
utterly ripped off and are devastated with the results. This
happened to me once, although with a lesser financial impact, and I am
passionate about making sure authors don’t fall into these traps.
With big name publishers like
Penguin/Random House and Simon & Schuster signing up with Author Solutions to further exploit this kind
of vanity publishing, you guys need to know there is
a better and cheaper way.
Self Publishing With Amazon, Kindle,
CreateSpace, and Lightning Source
CreateSpace, and Lightning Source
by Aaron Shepard
Shepard
has his finger on the pulse of these publishing companies, which together
attract a substantial share of self-published authors. He offers a fair amount of detail about how
they operate. His focus is on
distribution, not print quality, and writes:
The proper question, then, is which
company you should choose on the basis of distribution. And for some time,
there has been no real contest. Amazon is where self publishers can sell the
most books, and Amazon discriminates against books from Lightning—though at
this point, I think it’s mostly due to system glitches that Amazon doesn’t care
enough to fix.
So, almost any new publisher should
start with CreateSpace. See how many books you sell. Then, if selling an
additional 10% to 25% would be worth the effort—because that’s likely all you
can expect—add Lightning Source—or rather, IngramSpark, its gateway for self
publishers. Aside from the hassle of dealing with Lightning’s technical
requirements, there’s no reason you can’t use both companies. (But see my blog
post on ISBN requirements and my article on CreateSpace’s
Expanded Distribution Channel.)
Regarding Shepard's assessment, I should clarify that there two companies controlling these self-publishers.
Amazon – owns:
Kindle for self-published e-books
Kindle Scout, which is Amazon’s
royalty-publishing arm (they pay the author!)CreateSpace, which is Amazon’s division to assist authors in self-publishing, both in
paperback and on Kindle
Ingram – owns:
Ingram Spark – for the small
self-publisher
Lightning
Source – for the larger self-publisher- If you are a do-it-yourself author without experience
in book publishing and you are unsure whether it’s something you intend to
do for long, consider Ingram Spark for print on demand and wide
distribution.
- If you are hiring professionals, have a real plan for
publishing and marketing books to a definable audience, and plan to grow
your business, consider Lightning Source as an invaluable strategic
partner in your growing business
This blog lists three different authors: Victoria Strauss, Michael Capobianco and Ann Crispin. They point out scams bad deals that can hit
any self-publisher. She discusses the
lawsuits against Author Solutions that I mentioned in an earlier blog.
Two
other very interesting posts deal with
writing contests, how they are often nothing more than marketing ploys and don’t benefit the writer. Read these before you enter any (more)
writing contests (both accessed from above URL).
June 9, 2015
Awards Profiteers: How
Writers Can Recognize and Avoid Them
June 24, 2015
Almond Press Short Story
Competition: Writing for “Exposure”
The Book Designer
Practical
advice to help build better books
by
Joel Friedlander
Subsidy publishers make money from selling
services to authors, not from selling books to book buyers.
But today anyone
traveling the blogosphere will see that the writers of these [writers’] blogs
have not made the leap to become published book authors. Maybe it’s a case of
different skill sets. Writing a 500-word blog post takes a different kind of
writing skill than trying to create a 200-page book from the wilds of your
article archives. (The Book Designer, June
29, 2015)
* * *
So some blogs are good, some not so good. Some bloggers are book writers, but most,
apparently, are not. My plan is to blog and write books. And while my blog is based on what I have
learned and continue to learn from my own self-publishing efforts, each entry
will attempt to offer something useful to the newbie in self-publishing.